Products related to Luxury:
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Luxury Marketing, Sustainability and Technology : The Future of Luxury Management
Luxury Marketing, Sustainability and Technology explores how new technologies, sustainability, and relationship marketing impact and change the future of luxury brand management.Whilst the luxury industry is experiencing exponential growth, further research is vital to improve knowledge and understand how luxury management operates in the new age of marketing. Through a range of empirical and theoretical contributions, this book offers clear insights into relationship marketing and luxury management.It examines the growth of luxury, marketing strategies for luxury brands, advertising and communication of luxury brands, AI and disruptive technology in luxury marketing, and sustainability and pro-environmental luxury.All the chapters close with practical summaries and recommendations for businesses practice. This book is a useful reference for scholars and postgraduate researchers across luxury management and marketing, including those interested in international marketing, social media marketing, and fashion management, as well as innovation management and sustainability.
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Innovation in Music: Technology and Creativity
Innovation in Music: Technology and Creativity is a groundbreaking collection bringing together contributions from instructors, researchers, and professionals.Split into two sections, covering composition and performance, and technology and innovation, this volume offers truly international perspectives on ever-evolving practices. Including chapters on audience interaction, dynamic music methods, AI, and live electronic performances, this is recommended reading for professionals, students, and researchers looking for global insights into the fields of music production, music business, and music technology.
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Made in Italy and the Luxury Market : Heritage, Sustainability and Innovation
Made in Italy holds a highly significant position in the global luxury market, as an economic, cultural, and social phenomenon, and the textbook example of the country-of-origin effect.Whilst in the past luxury was conceptualized as an exclusive benefit of the few, it is now a highly diversified ecosystem with disruptive challenges to its identity and authenticity, led by new customer segments.This book – through an analysis of diverse cases – answers the key issues in the industry of the new Made in Italy luxury, with a particular focus on sustainability. The book provides an in-depth view into luxury Made in Italy, from historical roots, heritage, and tradition to major forces of change and innovative, entrepreneurial adaptations in the 21st century.It situates Made in Italy in the broader global context of change, with regards to the call for sustainable manufacturing and consumption.Written by an international pool of academics and experts in luxury brand management, the book presents a series of case studies to explore how the industry is responding to new consumer expectations and demand to maintain competitive advantage. This unique collection will be of interest for academics, scholars, and upper-level students across the fields of luxury management and marketing, brand management, consumer behavior as well as sustainability.
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Fashion and Environmental Sustainability : Entrepreneurship, Innovation and Technology
The wide range of topics that the book covers are organised into sections reflecting a cradle to grave view of how entrepreneurial, innovative, and tech-savvy approaches can advance environmental sustainability in the fashion sector.These sections include: sustainable materials; innovation in design, range planning and product development; sustainable innovations in fashion supply chains; sustainable innovations in fashion retail and marketing; sustainable alternatives for end-of-life and circular economy initiatives; and more sustainable alternative fashion business models.
Price: 90.50 £ | Shipping*: 0.00 £
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Why luxury?
Luxury is often associated with high quality, exclusivity, and prestige. People are drawn to luxury goods and experiences because they can signify success, status, and sophistication. The allure of luxury items lies in their superior craftsmanship, attention to detail, and the feeling of indulgence they provide. For many, indulging in luxury can be a way to reward oneself, showcase personal style, or simply enjoy the finer things in life.
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Which luxury SUV?
The best luxury SUV for you will depend on your specific needs and preferences. If you prioritize a smooth and comfortable ride, the Mercedes-Benz GLE or the BMW X5 may be good options. If you value off-road capability and ruggedness, the Range Rover or the Lexus LX could be better choices. For a combination of performance and luxury, the Porsche Cayenne or the Audi Q7 might be more suitable. It's important to test drive and compare different models to find the luxury SUV that best fits your lifestyle and driving habits.
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Where does luxury begin?
Luxury begins with the feeling of exclusivity and indulgence. It is often associated with high-quality materials, craftsmanship, and attention to detail. Luxury can also be defined by the experience it provides, whether it be through exceptional service, unique design, or a sense of prestige. Ultimately, luxury is subjective and can vary depending on individual preferences and values.
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Is love a luxury?
Love is not a luxury, but a fundamental human need. It is essential for emotional well-being and plays a crucial role in forming healthy relationships and connections with others. While some may associate love with material possessions or extravagant gestures, true love is about genuine care, support, and understanding, which are essential for a fulfilling and meaningful life. Therefore, love should be considered a necessity rather than a luxury.
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Sustainability in Luxury Fashion Business
This book explores new approaches and strategies that luxury fashion brands could adopt in their operations toward sustainability goals.It addresses the unique challenges faced by luxury fashion brands, given that concepts of luxury and sustainability may be conflicting.In doing so, it elaborates on how fashion brands need to manage their suppliers to comply with and improve social and environmental conditions, the pressure to fulfill the triple-bottom lines, consumer demands for transparency, and social media and its advantages in achieving sustainability goals.Exploring the notion that luxury fashion brands are in a better position to pursue superior sustainability performance, it presents research that highlights how the consequences of non-compliance could have more devastating effects on luxury brands than on mass-market brands.The book is a valuable resource for academics and practitioners in the field of business, sustainability, and fashion.
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Innovation in Energy Security and Long-Term Energy Efficiency
The sustainable development of our planet depends on the use of energy. The growing population of the world inevitably causes an increase in the demand for energy, which, on the one hand, threatens the potential for shortages of energy supply, and, on the other hand, causes the deterioration of the environment.Therefore, our task is to reduce this demand through different innovative solutions (i.e., both technological and social). Social marketing and economic policies can also play a role in affecting the behavior of households and companies, by causing behavioral change oriented to energy stewardship, and an overall switch to renewable energy resources. This book provides a platform for the exchange of a wide range of ideas, which, ultimately, would facilitate the driving of societies to long-term energy efficiency.
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Luxury Fashion Brand Management : Unifying Fashion with Sustainability
This textbook examines fashion luxury brand management, providing students with a comprehensive understanding of its origins, unique components, current practices, global trade and, most importantly, the application of sustainable models to the industry.It also highlights what makes brands fail and how they can become more resilient.The key content covers the heritage of luxury brands, the importance of craftsmanship and creative direction, the role of luxury conglomerates, cultural awareness and internationalisation, risks of failure and opportunities for revitalisation as well as the application of sustainable measures for a resilient and ethical brand future.Each chapter includes a combination of industry insights, case studies or expert interviews.Coupled with theoretical frameworks and business models, these examples and case studies show how sustainable models can be applied to existing luxury brands and how practices can be embedded into the brand concept.Students are encouraged to think about opportunities and solutions, unique to luxury brand management, and will gain knowledge and skills for a successful future career.A truly global and holistic textbook, Luxury Fashion Brand Management and Sustainability should be core and recommended reading for advanced undergraduate and postgraduate students studying luxury fashion management, luxury brand management, sustainable fashion and responsible business and fashion marketing and communications.Supplementary online resources include chapter-by-chapter PowerPoint slides and a test bank.
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Innovation, Social Responsibility and Sustainability
While global challenges such as a future pandemics and global warming seem insurmountable, innovation and cumulative small changes can help towards managing such disruptive events.Innovation can encompass a new way of doing things, new products and services, and new solutions; in organizations where innovation can flourish, progress and resilience can be achieved. This edited collection draws together a number of chapters, organized into two parts – developing social responsibility and developing sustainability – both of which are interlinked and interdependent.Topics presented range from: mandatory CSR in the banking industry to the professional integration of displaced persons to knowledge for and about sustainability, and many more.The diversity of the chapters gift readers an interdisciplinary examination of innovation, social responsibility and sustainability. Developments in Corporate Governance and Responsibility offers the latest research on topical issues by international experts and has practical relevance to business managers.
Price: 85.00 £ | Shipping*: 0.00 £
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Do women like luxury?
Women, like anyone else, have diverse preferences and tastes. Some women may enjoy luxury items and experiences, while others may not prioritize them. It's important to recognize that individual preferences and interests vary widely, and it's not accurate to make generalizations about what all women like. It's best to approach each person as an individual and not make assumptions based on gender.
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What are luxury brands?
Luxury brands are high-end, prestigious, and exclusive companies that offer products and services of superior quality and craftsmanship. These brands often have a long history of tradition and heritage, and they are known for their attention to detail, exceptional customer service, and high price points. Luxury brands are associated with status, wealth, and a certain lifestyle, and they often cater to a niche market of affluent consumers who are willing to pay a premium for the brand's reputation and perceived value.
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What are luxury items?
Luxury items are products or services that are considered to be of high quality, exclusive, and often expensive. These items are often associated with prestige, status, and indulgence. Luxury items can include designer clothing and accessories, high-end cars, luxury watches, fine jewelry, upscale travel experiences, and premium beauty products. They are often sought after for their superior craftsmanship, unique design, and the sense of luxury and exclusivity they provide.
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Why a luxury bag?
A luxury bag is often chosen for its high-quality materials, expert craftsmanship, and timeless design. It is seen as an investment piece that can elevate any outfit and make a statement. Additionally, luxury bags are often associated with status and prestige, making them a desirable accessory for many individuals. The attention to detail and exclusivity of luxury bags also adds to their appeal, making them a coveted item for fashion enthusiasts.
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